Zoho Zia-powered CX platform now lets any team build reports, workflows, and modules with a simple prompt.

Zoho Zia-powered CX platform now lets any team build reports, workflows, and modules with a simple prompt. The company has expanded has expanded its customer experience suite with powerful GenAI features driven by Zia, its in-house AI engine. The goal? Remove technical roadblocks that limit CRM use to sales teams. With GenAI, anyone in the organization—HR, finance, or legal—can now create workflows, generate reports, or customize modules using plain language. This democratizes CRM across departments and boosts cross-functional collaboration.

Zia’s agentic AI capabilities allow users to issue prompts like “create a lead report” or “set up a workflow for new customer onboarding.” Zia takes care of the rest. It builds out processes live, lets users interrupt and modify as needed, and resumes on cue. No coding required. This simplicity helps companies unify customer data without relying on technical experts for every small change.

Other GenAI-powered features include image-to-design tools that turn visual sketches into custom CRM layouts, and Connected Workflows that auto-orchestrate tasks across departments. Connected Records ensures that customer data updates in one area reflect instantly across all touchpoints. These capabilities streamline coordination among sales, marketing, legal, and support teams—improving continuity across the customer lifecycle.

Zia is also privacy-conscious. It doesn’t use consumer data to train its models. Instead, it focuses on contextual and task-specific GenAI that’s lightweight, cost-effective, and enterprise-friendly. With pricing starting at $9 per user, Zoho is making GenAI practical and accessible. The CX suite is now globally available, unlocking GenAI’s promise for everyday business users—not just tech teams.